HESSNATUR ECOM – A SUSTAINABLE LOOK AND FEEL
To reimagine hessnatur’s e-commerce aesthetics, first we wanted to get rid of any distractions. We went on with creating a clean yet warm vibe, highlighting details and materials of the products. With soft lights and stripped back styling, our aim was to come up with a visual world that feels just as safe and comforting as walking in the perfect wardrobe to have a look around. As we wanted to show as many sides of hessnatur as possible it was no question that our casting should be diverse, featuring colorful models of all ages. We assisted the brand finding the right talents for the whole collection while developing the looks across all segments, from loungewear to lingerie.